HDFC investment & loan products

Re-targeting campaign for HDFC Imperia customers
To capture profiled customer interest with their mobile numbers and pass them on to client API along with captured data.

Campaign flow:
  • Email broadcast to HDFC Imperia customers
  • Email platform passes on 4 values from the clicked Emails to the app in the URL via API
  • CustID, Promo code, Source code, Customer name
  • App captures values, redirects user to landing page
  • User fills in their interest and mobile number
  • Captured interest, submitted data & mobile number is passed on to client over API
  • Client has user profile (from email campaign) + mobile number + captured interest (from our redirection) to re-target existing customers for related products

Leads delivery:
API integration with client


demo Link
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